Why Video Games are Important

If you’ve ever received the dismissive glare of your mother-in-law as you talk about the mad exploits of Master Chief or Marcus Fenix the you know that there is a major awareness gap in America that lies somewhere between 40 and 50 years of age. On one side of that line are folks for whom video games are a common and integrated part of their lives. On the other side are folks who saw a 2600 a while back and ‘were not impressed.’ For the most part, the people in charge of the mainstream media and the capital allocation structures are all on the ‘not impressed’ side of the equation.

Those people are wrong.