Monetization, Marketing and MST3K

Or Our Attempts at Innovation in Magic & Magnums

M&M Splash ScreenIn a recent post I described the long and winding road that got us to the launch of Magic & Magnums and how its weird development path allowed us some atypical freedoms than if we were concerned with things like…oh, say…making money.

The biggest effect on gameplay came from our work with RealSense and the effort to really reimagine a spatial game interface. But all of that has been covered elsewhere so I won’t do it again here. (But yes, there will be a RealSense version whenever that hardware hits the streets…hopefully that’s RealSoon.) I want this blog to be about the money stuff.

Monetization and the Curse of Free2Play

We’re in no way out in front of this conversation. Many folks, including some friends, have written on their decision to forsake the Free To Play model. But It’s worth saying that I don’t hate F2P. There are F2P games that I quite enjoy. But despite liking them and investing time in them, I realize that it’s vanishingly rare that I convert to a paying customer. Now of course I don’t feel guilty about it…much. After all, it’s the developers choice to offer the fruit of their hard labor for free – right? So it’s not exactly like I’m stealing or taking advantage of them…am I?

And that’s where it all falls apart for me.