Soma Games was in Las Vegas this last week to attend CES whereIntel announced the beta launch of their new app store aimed at netbooks. (Check it out here)
For Soma Games, this was a singular opportunity but I’m seeing a lot of ink out there this week by folks who don’t get it. The refrain I’ve heard from the party poopers is the laconic ‘another app store?’ whine as if the paradigm shift represented by app stores is somehow old news. These folks totally miss what the app store model represents and they will be eating their words as their myopia is exposed in the coming months, particularly in what the Intel store represents.
In the broad sense, the app store model is a huge opportunity for everybody in the software chain. Developers like Soma Games can get our product out to our tribe for minimal cost, fans benefit from the long tail and…blah, blah, blah. You’ve already heard all that about Apple’s raging success. But don’t think of the iTunes store as a product where it’s critical to be first and unique. Instead it’s a new way of doing business, and that’s a much bigger thing. In fact, the Apple store is getting pretty fat and bloated these days, some genuine competition will be good for it. Another app store is a good thing in the same way a competitive shoe store is a good thing.
As for the specific punch of Intel’s store, you need to remember the three rules of retail?
- Location
- Location
- Location
The App Up store is likely to get off to a fairly slow start because it isn’t really a new idea, people have seen these things before, and so the gee whiz factor is gone. But Intel is working with OEMs like Dell and Acer to get this thing pre-installed on netbooks that ship out all over the world. Pretty soon there will be a gigantic installed base that grows more of less by osmosis. The netbook users who are all about minimal fuss will be drown to its ease of use and one-stop-shop featueres and before you know it the app store will be the first (and often only) place they will look any time they think they need a new utility of time sink.
In other words, before long, being in that store will be like placing your business at the corner of 1st and Main where everybody goes to browse…because it’s right on their way to everywhere else.
Posted 1 month, 3 weeks ago at 5:20 pm. 1 comment
No matter how much you may want video games to be plainly fun and devoid of any ethical or moral message (If I had a dollar for every person who said that to me…) it will never happen. The statement is nonsensical on the order of whether or not God can make a rock bigger than He can lift. There’s a season in our lives where that statement might seem profound and ‘paradoxical’ but at some point we grow to understand it’s nothing more than semantic nonsense masquerading as deep insight.
- Every single video game includes a set of rules.
- Every rule implies an underlying assumption or statement about the game’s vision of its self-contained reality.
- Any collection of assumptions about reality is, by definition, a worldview.
- Ergo: every game explicitly or implicitly preaches its worldview to you.
Take The Sims for instance. Any male or female character can more or less pursue a romantic relationship with any other character – those are rules. The implication is that the characters have no built in sexual identity but rather it’s all a matter of choice or environmental influences. That’s a part of a larger worldview of the Sims that all come to describe a world that rewards certain things while punishing others, it allows certain things while diasllowing others – it, like every game, is constantly enforcing a very specific worldview through every interaction the player makes in that context. (You know what’s ironic here? I strongly suspect the makers would tell me that homosexuals are born that way and can’t change…)
Now admittedly, different games do this to a greater or lesser degree…mostly lesser. But even pong is built on assumptions about what constitutes fair play and whether or not it’s ethical to compete and keep score…assumptions a lot of people are coming to disagree with these days.
This is no trivial or academic point, especially not for us at Soma Games. As gaming grows and matures into the primary cultural medium of our generation its important to know the power of what we’re working with. It’s a well known axiom that games are some of the best learning tools ever created. So let’s get rid of the puerile notion that “it’s just a silly game” and wrestle with larger implications. At first that’s simply to be more cognizant of what we’re being taught but for content creators it’s also to embrace the deeper power of this medium and be willing to build our worlds with full awareness of the message we’re sending.
Posted 2 months ago at 1:36 am. 5 comments
When my son was born a little over three years ago
my good friend Mark brought over a selection of books he thought to be essential “must read” tomes for any little boy. Where The Wild Things Are was in there and I’ve read those 200 or so words to Odin probably a thousand times. We love that book and we love the pictures and my toddler sees no psychological complexity to a boy in a wolf suit. Why then did Spike Jonze feel it necessary to turn it into something all Jungian and dark and disturbing.
Look, every once in a great while I can appreciate a movie like this…once in a great while. My real problem is the way a piece of joy and sweetness and innocence from my life has been hijacked to sell some kind of overburdened hyper-symbolic look into the pathos of a troubled tween. Continue Reading…
Posted 3 months, 3 weeks ago at 12:51 am. 5 comments
There is no way that any video game or series of video games can possibly tell the stories we want to tell at Soma Games.
Neither could a graphic novel,
…or a book,
…or a movie.
If ‘the medium is the message’ then we will only have told our stories properly when they are told across multiple media, each used in its proper place to express the proper part of a manifold expression of creativity that ought to transcend any single medium. Continue Reading…
Posted 4 months, 1 week ago at 1:13 am. 9 comments
If you’ve ever received the dismissive glare of your mother-in-law as you talk about the mad exploits of Master Chief or Marcus Fenix the you know that there is a major awareness gap in America that lies somewhere between 40 and 50 years of age. On one side of that line are folks for whom video games are a common and integrated part of their lives. On the other side are folks who saw a 2600 a while back and ‘were not impressed.’ For the most part, the people in charge of the mainstream media and the capital allocation structures are all on the ‘not impressed’ side of the equation.
Those people are wrong. Continue Reading…
Posted 4 months, 3 weeks ago at 11:00 am. 3 comments
“Too Human” is an excellent game from the story perspective and we’re all about the story, but level design needs to be better to prevent the player from getting bored before the story gets told…
Posted 4 months, 4 weeks ago at 12:10 am. 2 comments
A book about Christians being active and influential in various social ‘mountains’ really whets Somas whistle. We’ve always seen ourselves as change agents in an industry that lacks any Christian voice…looks like we’re not alone in that mission.
Posted 4 months, 4 weeks ago at 5:28 pm. Add a comment
There is a natural and obvious place where book publishing and video games should overlap. But for this connection to thrive, publishers will need to break out of some old patterns to see what gaming really brings to the table instead of seeing this bigger-than-hollywood business as just a marketing add-on to books and magazines.
Posted 5 months ago at 7:57 pm. 5 comments