What we’re playing, what we like, and what we’re griping about.

Developing AppUp Games Using Unity 3D

One of the most exciting and powerful tools available to the indie developer today is Unity 3D (http://www.unity3D.com), a wildly popular game engine that exploded in popularity when the iPhone app store roared into public prominence. The Unity 3D engine has become so popular in part because of its ease of use, powerful tools, and…

Which Way Gaming

I’m sitting here reading Jane McGonigal’s new book “Reality is Broken” and right in the front she says something like “…[a year after her 2008 GDC rant] everywhere I turned I saw evidence this movement to harness the power of games for good was already happening.” Right next to her book I’m looking at some…

Dead Space 2 is the new Joe Camel

EA’s new ‘Your Mom Hates This‘ ad campaign for Dead Space 2 is one of the stupidest, most short sighted marketing moves I’ve ever seen. It will come back to bite EA almost without question, but more importantly it will come back to bite all of us who want to see the gaming business mature…

Intel AppUp 1 Year Later

It was exactly 1 year ago that we got our first taste of Intel’s AppUp Center when they launched the beta store at CES 2010. It was received with mixed reviews and nobody really knew what to expect from it. What a difference a year makes. Today you look at the AppUp Center and right…

An Open Letter to Intel on The AppUp Center

The app store concept is not a product or a service. It’s a complete reset of the way ALL intellectual property will be sold, shared and distributed. It will completely reshape the world of books, music and software.

How can Intel’s ApUp Center thrive and dominate?
1. Make it Cheap
2. Make it Easy – More importantly, make it LOOK easy.
3. Improve on What Apple has Already Done Well
4. Never Mention MeeGo
5. (After you never mention it) Make MeeGo Beautiful and Bulletproof
6. Apple is Not Your Enemy – Google Is
7. Show Us The Money – But In Secret
8. Support MeeGo and Air. Drop Everything Else
9. Leverage and Cooperate With Existing Services
10. Encourage Other Forms of IP

And 11 – Embrace and celebrate the huddled masses of
disempowered Flash developers – they are your future.

Coming Down Off The Flash Fence

For the last several weeks (or has it been months now?) I’ve watched the Flash wars from a distance. Not for lack of interest but for lack of time. It’s been a busy season around here and for all the rhetoric I think I sensed that for all the headlines I really didn’t have the…